Adverts, Branded Content & Corporate
Adverts & Idents
| Use | Territory | Media | Per 30s | Per Track |
|---|---|---|---|---|
| All Media | Worldwide | All Media | £7,700 | £11,600 |
| TV Ads and Sponsorship Idents | UK & Eire (Or any other single country) | ITV1, C4 or C5 | £950 | £1450 |
| Other Single TV channel o region of ITV1, C4, C5 | £500 | £800 | ||
| Digital Cable Network | £1,900 | £2,900 | ||
| All TV | £2,400 | £3,750 | ||
| Single Continent | All TV | £3,300 | £4,700 | |
| Worldwide | £6,300 | £9,400 | ||
| Radio Ads | Local/Regional | Single local or region of nationals | £70* | £100* |
| UK & Eire (Or single Country) | Single National Station | £500 | £800 | |
| Full Network | £900 | £1,350 | ||
| Single Continent | Full Network | £1,100 | £1,650 | |
| Worldwide | £1,600 | £2,650 | ||
| Online Ads | Worldwide | Audio Only (all sites) | £175 | £300 |
| Audio Visual (all sites) | £500 | £800 | ||
| 'making of' videos (Client & agency sites only) | £150 | £300 | ||
| Other Ads | Worldwide | Cinema or DVD | £600 | £950 |
| Audio Visual Public Location | £200* | £350* | ||
| Audio only Public Location | £80* | £140* | ||
| Campagin rate = 'per track" rate + 60% | ||||
Adverts and Idents:
- Adverts designed specifically to promote goods or services to the general public.
Campaign rates allow you to:
- Clear a single track across unlimited adverts, of a related or developing theme for a single product within a 12 month term.
- Adverts broadcast within the 12 month term are cleared in perpetuity.
Making of video rates:
- A production documenting the making of an advertisement.
Per Track Rates:
- Includes cutdowns, reversions & tag ending changes
Notes:
- Tag ending changes. This means minor changes to the message at the end of an advertisement e.g. change from "Sale starts Monday" to "Sale starts tomorrow"
- Cut-down. This means a shortened version of an advert where no new content is added.
- Per 30s rates clear use of 30 seconds of music, or part thereof.
- Campain rate not applicable to making of video rates.
Branded Content
| Use | Territory | Media | Per 30s | Per Production |
|---|---|---|---|---|
| Branded Content | Worldwide | Audio Visual - All sites online & Public Locations (exc Cinema) | £150 | £550 |
Type of production:
- Productions documenting sponsored initiatives
- Recruitment videos
- Product demo videos
Music Use:
- Public locations (exc cinema & broadcast)
- Online
- Business to Business office use
- DVD (unlimited copies)
Corporate
| Use | Territory | Media | Per 30s | Per Production |
|---|---|---|---|---|
| Corporate Contenet | Worldwide | Audio Visual - Online: Client & Agency sites only & Public Locations (exc Cinema) | £50 | £300 |
| Commit to 20+ productions for a 33% discount | ||||
Type of production:
- Staff training or information videos
- Music on hold
- Showreels
- Exhibition films
- Audio guides
Music Use:
- Staff conferences and in-house use.
- Intranet, client & agency websites.
- Exhibitions.
Notes:
- Looped and interactive use is charged at double the per 30 second rate for unlimted looping of a single music cue.
- Aggrigation is permitted on all corporate 30 second rates. Aggrigation allows various music cues to be added together to produce a cumulative total.
- Per 30s rate clears use for 30 seconds of music, or part thereof.
